Wednesday, 29 June 2011

Index .Symbol. Icon


Peirce's ideas about semiotics distinguished between three types of signs:

·  index
.  Symbol· 
.  icon 

a)Index is a one that he also calls a real relation in virtue of its being irrespective of interpretation and also sign that denotes its object by virtue of an actual connection involving them. An index which compels attention without conveying any information about its object is a pure index, though that may be an ideal limit never actually reached. 

b)  Symbol·is consists in a natural or conventional or logical rule, norm, or habit, a habit that lacks or has shed , dependence on the symbolic sign's having a resemblance or real connection to the denoted object. For Peirce, every symbol is a general, and that which we call an actual individual symbol e.g., on the pageis called by Peirce a replica or instance of the symbol.

c Icon  is  a meaning which is based upon similarity or appearance for example, similarity in shape. In the specific context of semiotics, a type of sign, wherein the signifier physically resembles the signified. For example, a photograph (signifier) is a mechanical reproduction of what is photographed . The icon has, of itself, a certain character or aspect, one which the object also has (or is supposed to have) and which lets the icon be interpreted as a sign even if the object does not exist.



Tuesday, 21 June 2011

What is Media?

Media Semiotics is a lucid investigation of the critical approach in contemporary media studies.

1. Consuming an infinite number of symbol.
2. Broad categories of sign systems which is:
    - language
    - images
    - music
    - text
    - video
    - tacticle

What is Text?

Text in Semiotic: was the system Bathes used to interpret or ‘read' texts. This is highly developed analytic system and we will draw on only few of its concepts here to aid our analysis. Textual analysis is the main methodology used in this unit. It includes semiotics and contend analysis, although we shall be concerting largely on the former. In conducting textual analysis is media studios we slow down our automatic reading of a text in order to identify how it is that we make meaning from it, and also how it is that the meaning we make is likely to be similar to that made by other people from similar culture; we may also look for major potential variants. 

Text is also a sign system.  Text can be written on spoken in various ways that is phonology, lexis, semantics, stylistics, graphology, psycholinguistic, syntax and morphology.



What is Semiotics?

A general philosophical theory of signs and symbols that deals especially with their function in both artificially constructed ad natural languages and comprised syntactic, semantics and pragmatics the study id signs and sign systems. This includes the investigation of apprehension, prediction and meaning: how it is that we develop meaning, make predictions, and apprehend the world. 

In much easier way to remember what is semiotic. Just remember "Sign". A study of sign. Not the sign board. But how people, things and etc present the sign.  Exactly where do people learn signs from? The 'stop' sign, the 'good' signs and etc. 

Example: You know when people doesn't want to listen to your stories, they will make this kind of faces. That is what I mean by signs.